Requests & Resources

Official Logos

Dartmouth Engineering Logos

Use these logos for all external and official communications needs. Preference should be given to the horizontal version with the shield emblem. Limit the use of wordmark logos—versions without the shield—to situations where the design does not accommodate the shield and when the shield will be too small to discern details or print legibly.

Dartmouth Engineering – Horizontal Logo – Green

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Dartmouth Engineering – Horizontal Logo – Black

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Dartmouth Engineering – Horizontal Logo – White

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Dartmouth Engineering – Vertical Logo – Green

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Dartmouth Engineering – Vertical Logo – Black

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Dartmouth Engineering – Vertical Logo – White

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Dartmouth Engineering – Brandmark – Green

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Dartmouth Engineering – Brandmark – Black

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Dartmouth Engineering – Brandmark – White

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Dartmouth Engineering – Vertical Wordmark – Green

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Dartmouth Engineering – Vertical Wordmark – Black

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Dartmouth Engineering – Vertical Wordmark – White

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Dartmouth Engineering – Horizontal Wordmark – Green

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Dartmouth Engineering – Horizontal Wordmark – Black

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Dartmouth Engineering – Horizontal Wordmark – White

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Thayer School Logos

The "Thayer School" logo variants are for more informal use, internal communications, or when appearing alongside other Dartmouth professional schools' logos.

Thayer School – Vertical Logo – Green

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Thayer School – Vertical Logo – Black

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Thayer School – Vertical Logo – White

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Thayer School – Horizontal Logo – Green

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Thayer School – Horizontal Logo – Black

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Thayer School – Horizontal Logo – White

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Thayer Shield

The shield emblem is reserved for situations where space for branding is limited or where context allows for a more informal presentation.

Thayer Shield – Green

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Thayer Shield – Black

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Thayer Shield – White

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Thayer Icon

The shield icon is reserved for digital branding when display options are limited to a small circle, square or other shape. An example of appropriate use is customizing software iconography, avatars, and other digital brand identity needs.

These examples show corner rounding, clipping, and irregular cropping applied.

Thayer Icon – White Shield w/ Green Background

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These examples show corner rounding, clipping, and irregular cropping applied.

Thayer Icon – Green Shield w/ White Background

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Dartmouth Logos

The Dartmouth Office of Communications provides instructions and download links for using the official Dartmouth logos.

Dartmouth Wordmark

Wordmark Guidelines and Download Page

Dartmouth Brandmarks

Brandmark Guidelines and Download Page

Colors

Primary Color

Our primary color should be used as the dominant color in all Thayer-branded print and digital materials.

Secondary Colors

Our secondary colors should be used to complement the primary color in Thayer-branded materials.

Accent Colors

Accent colors should be used sparingly and strategically when strong contrast and attention is needed.

Gradient Colors

These charts provide graduated variations that can be used to achieve compliance with visual accessibility standards while maintaining official colors.

Fonts

Official Fonts

Thayer follows the official Dartmouth typography style guide.

Dartmouth Ruzicka Font

Download Ruzicka

National 2 Font

Download National 2

‍For help installing Dartmouth Ruzicka or National 2 fonts, contact help@dartmouth.edu or 603-646-2999.

Alternative Fonts

When it is not possible to use the official Dartmouth fonts, we recommend using the following commonly available system fonts as replacements.

Photos

Flickr

High quality photos—categorized, searchable, and approved for use in internal and external materials—can be accessed via Flickr.
Please note descriptions and give proper credit / attribution for any photo used in your work.

Thayer Photos on Flickr

Search Thayer PhotosBrowse Thayer Albums

Videos

YouTube

Thayer-related videos—including organized playlists—can be accessed through Thayer's YouTube channel.

Thayer Videos on YouTube

Search Thayer VideosBrowse Thayer Playlists

Backgrounds

Desktop Wallpapers / Zoom Virtual Backgrounds

For more information on how to use a custom image as a virtual background during a videoconference, follow these instructions.

Cummings Hall

Download Background

Maclean ESC

Download Background

Green Shield

Download Background

Gray Shield

Download Background

Templates

Slide Decks

These official slide deck templates should be used for all Thayer-affiliated presentations to both internal and external audiences. A variety of layouts are included to accommodate different needs while maintaining Thayer's brand standards.

Standard Size – 4:3

The standard size works best on older projectors and displays.

Google Slides - CopyMicrosoft PowerPoint - Download

Widescreen Size – 16:9

The, high-definition, widescreen size works best on newer projectors and displays.

Google Slides - CopyMicrosoft PowerPoint - Download

Google Forms

Open the link below and a usable copy of the branded Google Form template will be placed in your Google Drive folder.

Google Forms Template

Google Form Full Template - CopyHeader Image Only (PNG)- Download

Stationery

Business Cards

Business Card – Front

Business cards can be ordered using the business card order form.

Business Card Order Form

Business Card – Back

When placing your order, you may choose one of the designs shown above for the back side of your business card, or you may leave it blank (no design on the back).

Letterhead

Letterhead Paper w/ Watermark

Generic preprinted official letterhead stock paper can be obtained from the Communications Office (EB47), and printed on using word processing software of your choice with your own printer.

Personalized Letterhead w/ Watermark

Personalized official letterhead—professionally printed with your name, job title, and return address—can be ordered using the letterhead order form.

Letterhead Order Form (pdf)

Digital Letterhead

Unofficial digital letterhead can be edited directly on your computer and printed on common letter-size paper.

Google Docs — CopyMicrosoft Word — Download

Envelopes & Folders

Letter Envelopes – 4.125" x 9.5"

Standard #10 letter envelopes can be obtained from the Communications Office (C209).

Open End Envelopes – 9" x 12"

Flat letter, open end envelopes can be obtained from the Communications Office (C209).

Portfolio Folders – 9" x 12"

Branded portfolio folders can be obtained from the Communications Office (C209).

Email

Email Signature Standards

Use the following standards for your email signature.
Do not use images, icons, quotes, or other embellishing elements in your email signature block.

--  
First M. Last
Job Title
Dartmouth Engineering
+1 (603) 646-1234

Standard Signature Recommended

This format is the most compatible option and ensures your email will be viewable, usable, and look professional in all email software.

An email signature that starts with two dashes followed by two spaces [--  ] at the top of your signature block signals to recipients email software that this is the start of an email signature and not part of the body of the email.

Adhering to the shown international phone number format ensures the "click-to-dial" feature on mobile phones works properly regardless of your recipients' location.

If you are using modern email software, including your email address in your email signature is redundant.

These email signature best practices help email client software intelligently interpret your contact information and improve email search, while making your email more accessible for people using assistive technology to consume the content of your email.

--  
First M. Last
Job Title
Dartmouth Engineering
+1 (603) 646-1234

Signature w/ Logo Not Recommended

Why is adding a logo, and images, not recommended?  

• Images in an email increase the likelihood that your email will be flagged as SPAM or junk.
• Configuring images properly in a signature is difficult and often impossible on mobile devices.
• An image in your email signature can make it look like every email you send has a file attachment.
• Many popular email clients do not display images, for privacy and security, until after you click on them.
• It is becoming increasingly popular for people to use high contrast "dark mode" and assistive technology to display and read email. As a result, it is impossible to optimize a logo that looks professional across devices and software.

‍If you still insist on including the logo, do not copy and paste from the example shown above...
‍Download the email logo image file or link directly to the hosted file and configure your email signature using the instructions provided below, paying close attention to the steps for properly adding images inline with your signature text.

Use these instructions to properly set up email signatures in your preferred email software.
‍Outlook for Windows | Outlook for Mac | Outlook for Web | Mac Mail

Email Style & Formatting Guidelines

When writing and styling emails, please follow these suggested best practices and standards.